Content design for the public sector

My name is Padma Gillen. I build, train and manage web content teams.

I was previously Head of Content Design at Government Digital Service (GDS). I had overall responsibility for the quality of content on GOV.UK, the award-winning website of the UK Government.

I still design content based on the GDS design principles.

I use data, the latest research and content design best practice to ensure your content meets the needs of your users.

I run projects using agile principles (because web projects run best that way).

Hire me


What I do

I'm a digital content consultant. You might want to hire me to:

  • build and train a content team
  • deliver a content development project of any size
  • write your content strategy or style guide
  • develop your team's content design skills
  • help others in your organisation (eg policy, legal or comms teams) understand how to get the best out of the web
  • speak at your event

I specialise in explaining complicated things clearly. Sorry, I don't do advertising copy.

I have a large network of contacts in this industry. If I'm not the right person for your project, I might be able to put you in touch with someone who is.


Past clients

I've done work for:

  • Government Digital Service (GDS)
  • Home Office
  • Department for Children, Schools and Families (DCSF)
  • Department for Communities and Local Government (DCLG)
  • Department for Environment, Food and Rural Affairs (Defra)
  • BBC
  • various charities and private sector companies

Here's what I'm doing now.

Get in touch if you think I can help.

Get in touch

I'm based in London, England (but I love to travel)

+44 (0)7768 149 715